Web statistics offers the ability to analyze the effectiveness of advertising with other websites and domain names.
The information for Jan 1-7, 2002 tells me that the advertising used on Jan. 5 & 6th which used the domain name of www.nancytreder.com has received 550 hits from people who actually read the flyer and then went to my website.
This data is important to me because now I can actually monitor the effectiveness of different advertising campaigns in relation to their cost and return.
I can also determine if I my name is missing from key websites. For example, I am not listed on Theknot.com because there aren't any hits coming from them. Now, I need to go out and list my site with key websites to drive more business to my website.
2002 Ultraviolet Studios Web statistics
Date hits
1-Jan Tuesday 6,645
2-Jan Wednesday 6,608
-Jan Thursday 4,853
4-Jan Friday 5,329
5-Jan Saturday 4,979
6-Jan Sunday 5,849
7-Jan Monday 6,431
34,049
domain names served hits
ultravioletstudios.com 37,755
nancytreder.com 550
king5.com 28
yahoo.com 27
bridesclub.com 22
uvstudios.com 21
thebridalconnection.com 12
photodynamo.com 12
thinksppa.com 10
ppw.org 7
tedcase.com 6
google.com 6
weddingchannel.com 3
villacaprice.net 3
bridaldirectory.com 2
photographerusa.com 1